Rapid Application Development (Prototyping)

Prototype with purpose

Reduce risk sooner.

Rapid Application Development (RAD) emphasizes iterative prototyping
to validate assumptions quickly and de‑risk delivery.

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R.A.D at a glance

Rapid Application Development is a pragmatic approach that accelerates learning by putting a working prototype in front of users early. By validating assumptions with real feedback, teams reduce uncertainty and focus investment where it matters most.

RequirementsPlanningReleaseRefinementPrototypeDevelopmentUserEvaluation

Key Elements

  • Prototype early to validate assumptions with real users
  • Address the highest‑risk and highest‑uncertainty areas first
  • Work in short, time‑boxed cycles that increase fidelity incrementally
  • Make evidence‑based decisions using structured feedback loops

When to Use

RAD is most effective for early‑stage concepts, exploratory features, and stakeholder alignment efforts where clarity is evolving and time‑to‑feedback is critical.

Our Process

1. Requirement Identification

Elicit core objectives, define success criteria, and capture essential user and business needs.

2. Prototype Development

Build a focused, functional prototype that visualizes key workflows and high‑risk assumptions.

3. User Evaluation

Conduct structured sessions with users and stakeholders to gather actionable feedback and insights.

4. Refinement

Incorporate feedback to improve usability, fidelity, and fit, addressing gaps and clarifying scope.

5. Iterative Development

Repeat prototyping, evaluation & refinement cycles until the solution meets agreed quality and value thresholds.

6. Final Implementation

Transition to full implementation, hardening the solution for production and preparing for launch.

Best Practices We Implement

Continuous Integration

Merging and automatically testing code changes to maintain quality and consistency.

Automated testing

Implement automated testing when possible for faster, more reliable test execution.

Modular design

Build the software in manageable, incremental units.

Regular reviews

Conduct code and design reviews to encourage collaboration and knowledge sharing among team members.

Definition of Done

Clearly define what "done" means for each user story to ensure a shared understanding of completeness.

Flexible planning

Pivot and adapt to changing requirements

Lets get started.

Our process

Step 1

Exploration Call

Tell us about your business on a discovery call.
We’ll discuss your goals, timescale and budget and any problems you’ve faced, to see how we can help.

Step 2

Solution Discussion

Once we’ve analysed your project specifications we’ll discuss the proposed solution, identify the MVP and agree on an engagement model.

Step 3

Work Begins

As soon as we’ve agreed milestones, we’ll get to work. We’ll track progress and regularly report updates.

Lets start